The Who is celebrating their 60th anniversary this year with a brand-new line of merch with British clothing company Modfather.
The Who x Modfather Clothing 60th Anniversary Collection features several T-shirts, including one with a 60th anniversary logo and one featuring the cover of 1973’s Quadrophenia. There’s also a black tee paying homage to The Who’s Tuesday night shows at The Marquee Club in 1964 and an Acid Queen shirt, celebrating The Who’s Tommy.
The collection also includes two scarfs, an umbrella and two slipmats for turntables.
“Modfather Clothing was born from a passion for classic Italian scooters & British subcultural style,” The Who shared on Instagram. “Music has and will always be at the heart of everything they do.”
The line, with items ranging in price from $19 to $76, is available now at TheWho.com.
The Who — Roger Daltrey, Pete Townshend, John Entwistle and Keith Moon — released their debut album, My Generation, in December 1965. They’ve gone on to sell over 100 million records worldwide and are considered one of the most influential bands in rock ‘n’ roll. They were inducted into the Rock & Roll Hall of Fame in 1988 and received a Kennedy Center Honor in 2008.
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